Netflix Inc (NASDAQ:NFLX) shares are trading higher on Monday. Goldman Sachs upgraded the stock to Buy from Neutral and lifted its price target to $120 from $100.

Goldman analyst Eric Sheridan said the risk‑reward setup has improved heading into earnings, noting that the new target implies roughly 26% upside from current levels.

The firm expects Netflix to continue directing capital toward content development, including live programming, creator‑driven projects and gaming, according to Investing.com. Goldman also pointed to the potential for multi‑year capital returns, supported in part by the $2.8 billion termination fee the company received from Paramount Skydance Corp (NASDAQ:PSKY).

Looking ahead to earnings, Goldman anticipates strong execution across Netflix's slate of original and returning content, continued scaling of newer initiatives like live entertainment and gaming, and progress on the company's updated user interface. The bank also highlighted Netflix's nearly 16% revenue growth and 48.5% gross margin as signs of solid underlying performance.

Goldman further noted that Netflix's technology stack and the adoption of its digital advertising offering continue to provide valuable insights into the company's long‑term monetization potential.

Netflix Technical Analysis

At $98.88, Netflix is pressing into a key decision area near the $100.00 ceiling, which often acts like a "prove it" level for buyers. Moving-average positioning versus the 20-day and 100-day simple moving averages (SMA), the stock's average price over those windows, isn't available in today's dataset, so the chart read leans more on price structure and key levels.

From a longer lens, the stock is still working back from its 52-week low ($75.01) set on Feb. 23, while remaining well below the 52-week high ($134.12) from June 30 — this positioning suggests the recovery is real, but the prior peak is still distant. One longer-term caution flag is the death cross in December (Dec. 5, 2025), which is consistent with a market that had been in a weaker trend regime.

  • Key Resistance: $100.00 — where rallies have recently stalled and sellers may reappear.
  • Key Support: $91.00 — an area where demand has tended to show up on pullbacks.

Analyst Consensus & Recent Actions: The stock carries a Buy Rating with an average price target of $115.22. Recent analyst moves include:

  • Goldman Sachs: Upgraded to Buy (Raises Target to $120.00) (April 6)
  • Citizens: Initiated with Market Perform (March 30)
  • Oppenheimer: Outperform (Raises Target to $135.00) (March 27)

Benzinga Edge Rankings: The Benzinga Edge scorecard for Netflix highlights its strengths and weaknesses compared to the broader market.

  • Momentum: Neutral (Score: 32.28) — The trend is improving, but it's not a clear leadership setup yet.
  • Quality: Strong (Score: 87.68) — The business profile screens well on profitability and durability metrics.
  • Value: Weak (Score: 12.78) — The stock looks expensive on traditional valuation measures.
  • Growth: Strong (Score: 93.87) — Expectations remain geared toward above-average expansion versus the market.

The Verdict: Netflix’s Benzinga Edge signal reveals a growth-and-quality-led profile that's being priced at a premium. With momentum only moderate, the cleanest technical tell near-term is whether price can clear $100.00 or slips back toward $91.00 support.

NFLX Price Action: Netflix shares were up 0.11% at $98.77 at the time of publication on Monday, according to Benzinga Pro.

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