Versus Systems Renews Partnership With Texas Rangers To Allow Use Of The Company's Filter Fan Cam Platform During Home Games Through The 2026 MLB Season
The partnership renewal agreement signed earlier extends a 5-year collaboration focused on the deployment of Versus Systems' Filter Fan Cam technology, allowing fans to appear on stadium video boards with branded filters, overlays, and real-time visual effects.
The system creates interactive fan engagement opportunities for teams and brands, with updated technology that includes a new C++ tracking engine, improved face detection, and reduced latency.
The additional agreement expands the scope of Versus' Filter Fan Cam deployment, increasing the volume and variety of Augmented Reality AR fan experiences available to Rangers' audiences.
The partnership and additional agreement highlight Versus' strategy of monetizing audience participation across sports and entertainment venues.
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