Athene, the leading retirement solutions company and subsidiary of Apollo Global Management (NYSE:APO), today announced the launch of Athene Amplify 3.0, a registered index-linked annuity (RILA) designed to expand access to the category. By offering new protection levels and a simplified single-contract structure, Amplify 3.0 enhances the client experience in a RILA market where flexibility, control and ease of use are seen as essential differentiators.
Amplify 3.0 builds on the momentum in the RILA market, where sales reached nearly $80 billion across the industry in 2025. Athene has been the top seller of retail annuities in the U.S. for three consecutive years and increasing RILA market share represents one of several growth tailwinds for its business.
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