Dogecoin (CRYPTO: DOGE) is expanding its institutional reach after House of Doge and merger partner Brag House Holdings (NASDAQ:TBH) announced a strategic partnership with blockchain infrastructure firm Paxos.

The Deal: A “Major Step Forward

The deal integrates Dogecoin into Paxos’ crypto brokerage and custody platform, potentially opening access to hundreds of millions of users across major fintech ecosystems.

Paxos provides crypto infrastructure for platforms including PayPal, Venmo, Interaactive Brokers and Mercado Libre.

Through the partnership, enterprise clients using Paxos infrastructure will be able to integrate Dogecoin into their digital asset offerings.

House of Doge CEO Marco Margiotta called the partnership “a major step forward” for expanding global access to DOGE.

"By integrating with Paxos' trusted and regulated infrastructure, we are creating a powerful pathway for leading global fintech platforms to make Dogecoin accessible to their users," Margiotta said.

The move also aligns with House of Doge's broader push to expand real-world DOGE utility through merchant payment solutions, upcoming Such app, Doge Connect B2B APIs and native Dogecoin payment infrastructure.

Trader Notes

Crypto analyst Ali Martinez said the TD Sequential indicator flashed a buy signal for Dogecoin. According to Martinez DOGE continues holding support near $0.096 and a move toward $0.110 could be next if momentum builds.

The setup arrives as meme coins attempt stabilization following broader crypto market weakness.

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