For years, Tesla Inc (NASDAQ:TSLA) fans have been requesting that the company expand its offerings to include more vehicles, such as a minivan, motorcycle or airplane. While the company has no plans to make motorcycles, Tesla is selling bikes for kids now.
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Tesla Balance Bike for Sale
Over the years, Tesla’s online shop has launched unique merchandise across categories such as toys, clothing and accessories. The mini Tesla section continues to grow with the new launch of a balance bike.
Spotted by Electrek, the Tesla Balance Bike is currently sold out, but consumers can join the email list to find out when more are available. The balance bike is estimated to start shipping in late August.
The Tesla Balance Bike has no motor or pedals and is meant for kids in the 2 to 5-year-old age group.
"Our Balance Bike for Kids features a lightweight magnesium frame, adjustable set and futuristic design. Finished with the Tesla wordmark on the side and the Tesla ‘T’ logo on the front," Tesla’s website says.
The bike has five height levels and tools to assemble the bike are included. The minimum leg length for the bike is 13.7 inches. The recommended weight limit for the bike is 66.1 pounds, with a maximum weight limit of 77.1 pounds.
Tesla Grows Merchandise
Electrek says the $225 price point is a premium for most balance bikes, but comes close to the pricing for the premium end balance bikes.
A quick look at the Mini-Tesla section also includes the Cybertruck for Kids ($1,500) and Cyberquad for Kids ($1,650). Those large Tesla items are for children ages 6-12 and 9-12, respectively. Unlike the balance bike, those items are also electric and can last for 12 miles or more on a single charge.
Tesla also offers items like wind-up cars, wooden playsets, the Tesla Bot action figure and diecast models.
For a company that has grown its customer base through strong word-of-mouth advertising and building a group of long-time fans, having merchandise across different age groups could create the next group of customers.
Photo courtesy: Shutterstock
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