Strategic collaboration brings together artist expertise, digital content, and brand partnerships to help artists expand their reach, grow their audiences, and unlock new commercial opportunities across Southeast Asia
Partnership expands Fast Track’s revenue streams across multiple channels
SINGAPORE, July 24, 2026 (GLOBE NEWSWIRE) -- FAST TRACK GROUP (NASDAQ:FTRK) ("Fast Track" or the "Company"), a leading entertainment-focused event management and celebrity agency company, announced that its subsidiary Fast Track Entertainment ("FTE"), alongside the regional division of one of the world’s largest major music label groups (the "Partner"), has entered into a strategic co-brand partnership agreement to establish a Global Digital Content Platform (the "Platform") built to accelerate artist growth, expand Fast Track’s portfolio, and unlock new commercial opportunities across Southeast Asia’s growing entertainment market. Additional details around the co-brand partnership agreement and the Platform can be found in the Company’s Form 6-K filed with the SEC on July 22, 2026.
Marking the first of two strategic co-branded partnership agreements between the two companies, the Platform pairs the Partner’s artist expertise and regional music network with FTE's strengths in entertainment partnerships, audience engagement, and regional market activation. Together, the Platform will develop original digital content, creator collaborations, and brand partnerships designed to strengthen artist visibility and deepen fan engagement.
Under this co-branded partnership agreement, FTE will retain 100% IP ownership of content developed through this project and 100% of the rights over the representation of artists signed throughout the project duration. This ownership of content and artists reinforces the Company’s strategic evolution from an event and entertainment company into an IP and media company.
Through this partnership and establishment of the Platform, Fast Track is positioned for a long-term financial uplift through diversified revenue opportunities, including: (i) social media platform advertising; (ii) brand partnerships, sponsorships, and advertiser-led campaigns; and (iii) e-commerce sales, while supporting future talent acquisition and the build-out of its own entertainment ecosystem across Southeast Asia. Fast Track will also serve as the paymaster and lead operator of the project, with net profits distributed at a 90/10 split between FTE and the Partner, respectively.
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