Innovative Eyewear, Inc. ("Innovative Eyewear" or the "Company") (NASDAQ: LUCY; LUCYW), the manufacturer of smart eyewear under the Lucyd®, Lucyd Armor®, Reebok®, Eddie Bauer® and Nautica® brands, is pleased to announce that its upcoming test rollout of Lucyd Armor products is underway, into more than 150 stores of one of the largest big box stores in the United States. Sales are anticipated to begin in October.