This $3.3 million in guaranteed cash flow stems solely from the first two markets of a larger $165 million U.S. Program over the next two years

Digital Brands Group, Inc. ("DBG" or the "Company") (NASDAQ:DBGI),a publicly traded company specializing in apparel and e-commerce, today announced that it has executed a binding contract of $3.3 million in guaranteed cash flow for its U.S. Program from September 1 through December 31, 2026.

This $3.3 million in guaranteed cash flow stems solely from the first two markets of a larger $165 million U.S. Program over the next two years. The Company previously disclosed details of this $165 million initiative in its Form 8-K filed on July 27, 2026.