In today's rapidly evolving and fiercely competitive business landscape, it is crucial for investors and industry analysts to conduct comprehensive company evaluations. In this article, we will undertake an in-depth industry comparison, assessing Apple (NASDAQ:AAPL) alongside its primary competitors in the Technology Hardware, Storage & Peripherals industry. By meticulously examining crucial financial indicators, market positioning, and growth potential, we aim to provide valuable insights to investors and shed light on company's performance within the industry.
Apple Background
Apple is among the largest companies in the world, with a broad portfolio of hardware and software products targeted at consumers and businesses. Apple's iPhone makes up a majority of the firm sales, and Apple's other products like Mac, iPad, and Watch are designed around the iPhone as the focal point of an expansive software ecosystem. Apple has progressively worked to add new applications, like streaming video, subscription bundles, and augmented reality. The firm designs its own software and semiconductors while working with subcontractors like Foxconn and TSMC to build its products and chips. Slightly less than half of Apple's sales come directly through its flagship stores, with a majority of sales coming indirectly through partnerships and distribution.
| Company | P/E | P/B | P/S | ROE | EBITDA (in billions) | Gross Profit (in billions) | Revenue Growth |
|---|---|---|---|---|---|---|---|
| Apple Inc | 32.77 | 43.10 | 8.87 | 52.0% | $54.07 | $69.23 | 15.65% |
| Western Digital Corp | 32.02 | 16.15 | 11.66 | 27.66% | $2.11 | $1.38 | 25.24% |
| Seagate Technology Holdings PLC | 56.08 | 242.23 | 10.95 | 299.49% | $0.85 | $1.18 | 21.51% |
| Everpure Inc | 113.18 | 14.23 | 5.83 | 7.04% | $0.15 | $0.74 | 20.35% |
| NetApp Inc | 16.69 | 16.95 | 3.01 | 31.16% | $0.51 | $1.21 | 4.39% |
| Super Micro Computer Inc | 17.06 | 2.01 | 0.54 | 5.93% | $0.55 | $0.8 | 123.36% |
| Logitech International SA | 19.87 | 5.95 | 2.97 | 11.36% | $0.31 | $0.61 | 6.06% |
| Diebold Nixdorf Inc | 31.42 | 2.53 | 0.78 | 4.49% | $0.11 | $0.28 | 11.66% |
| Turtle Beach Corp | 13.48 | 1.58 | 0.66 | 14.73% | $0.02 | $0.05 | -18.69% |
| Average | 37.48 | 37.7 | 4.55 | 50.23% | $0.58 | $0.78 | 24.23% |
By closely examining Apple, we can identify the following trends:
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The stock's Price to Earnings ratio of 32.77 is lower than the industry average by 0.87x, suggesting potential value in the eyes of market participants.
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With a Price to Book ratio of 43.1, which is 1.14x the industry average, Apple might be considered overvalued in terms of its book value, as it is trading at a higher multiple compared to its industry peers.
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With a relatively high Price to Sales ratio of 8.87, which is 1.95x the industry average, the stock might be considered overvalued based on sales performance.
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The company has a higher Return on Equity (ROE) of 52.0%, which is 1.77% above the industry average. This suggests efficient use of equity to generate profits and demonstrates profitability and growth potential.
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The Earnings Before Interest, Taxes, Depreciation, and Amortization (EBITDA) of $54.07 Billion is 93.22x above the industry average, highlighting stronger profitability and robust cash flow generation.
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The gross profit of $69.23 Billion is 88.76x above that of its industry, highlighting stronger profitability and higher earnings from its core operations.
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With a revenue growth of 15.65%, which is much lower than the industry average of 24.23%, the company is experiencing a notable slowdown in sales expansion.
Debt To Equity Ratio

The debt-to-equity (D/E) ratio is an important measure to assess the financial structure and risk profile of a company.
Considering the debt-to-equity ratio in industry comparisons allows for a concise evaluation of a company's financial health and risk profile, aiding in informed decision-making.
In light of the Debt-to-Equity ratio, a comparison between Apple and its top 4 peers reveals the following information:
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In the context of the debt-to-equity ratio, Apple holds a middle position among its top 4 peers.
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This indicates a moderate level of debt relative to its equity with a debt-to-equity ratio of 1.03, which implies a relatively balanced financial structure with a reasonable debt-equity mix.
Key Takeaways
For Apple in the Technology Hardware, Storage & Peripherals industry, the PE, PB, and PS ratios indicate that the stock is relatively undervalued compared to its peers. However, the high ROE, EBITDA, gross profit, and low revenue growth suggest that Apple is efficiently utilizing its resources and generating strong profits, despite slower revenue growth. Overall, Apple's financial performance is solid, with room for potential growth in the future.
This article was generated by Benzinga's automated content engine and reviewed by an editor.
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