Cardone Capital has added another 10.5 Bitcoin (CRYPTO: BTC) to its treasury using rental income from its real estate portfolio.

Dollar-Cost Average Approach

In an X post on July 16, Grant Cardone said the company remains committed to converting a portion of its free cash flow into Bitcoin through a dollar-cost averaging strategy.

The latest purchase comes just a week after the firm announced it had acquired 107 BTC.

“Despite the fact BTC has not performed well this year, it is just a matter of time," Cardone wrote.

Over the past year, BTC prices dropped 47% as it plunged from its peak levels touched in October 2025.

Cardone Capital has accumulated more than 2,700 BTC across its real estate-Bitcoin hybrid investment strategy. At current prices, the holdings are worth around $170 million.

Analysts Praise The Strategy

Technical analyst Crypto Patel said the firm’s disciplined approach could outperform discretionary investment decisions over the long run.

"A rules-based capital allocation framework often outperforms discretionary decisions over the long term. Converting excess cash flow into Bitcoin on a recurring basis reflects that philosophy well," Patel said.

Bitcoin author Adam Livingston also praised the latest purchase, calling it a capital allocation decision that "is going to pay off extremely well."

Plan Ahead

Cardone has outlined an ambitious roadmap for expanding the firm’s Bitcoin treasury.

The company is targeting 3,000 BTC by the end of this year and 10,000 BTC over the longer term, Bitcoin News reported. It has also said it plans to acquire an additional 1,000 BTC after receiving a planned $600 million institutional investment.

If completed, that purchase would significantly boost Cardone Capital’s standing among corporate Bitcoin holders while reinforcing its strategy of pairing income-producing real estate with recurring Bitcoin accumulation.

Image: Shutterstock