On August 11, 2026, during a meeting with employees and franchisees of Rocky Mountain Chocolate Factory, Inc. (the "Company"), the Company’s Interim Chief Executive Officer made certain statements regarding the Company’s strategic outlook, including that the Board of Directors may be evaluating a potential sale of the Company as part of its ongoing review of strategic alternatives.

In connection with these statements, the Company is disclosing the following information: The Company’s Board of Directors, with the assistance of its advisors, is exploring strategic alternatives that may be available to the Company, which alternatives may include, among other things, a possible sale, merger, or other business combination, or a going-private transaction. In connection with this process, the Company has received expressions of interest from third parties. There can be no assurance that this review of strategic alternatives will result in any transaction or other strategic change.

The Company does not intend to disclose further developments with respect to this process unless and until the Board of Directors has approved a specific transaction or otherwise determines that further disclosure is appropriate or required by law.