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Willis Investment Counsel
Period ended Sep 30, 2026 · Latest filing Oct 20, 2026
These quarterly holdings are delayed and may not include all assets or short positions.
Values are from the reporting date, not current prices or purchase costs.
The same security may appear in multiple rows.
Source: SEC
Reported portfolio value
Quarter-end reported holdings; not current value or investment performance.
View reported values
- Sep 30, 2026: $1,969,469,148
More quarters will appear as history becomes available.
Top holdings
Top 10 at Sep 30, 2026. Matching entries are combined; security classes and options remain separate. Shares exclude principal amounts; option shares reflect the reported underlying amount.
View top holdings values
- Cisco Systems Inc · COM · 17275R102 · shares: $78,641,259
- Johnson And Johnson · COM · 478160104 · shares: $69,033,338
- Microsoft Corp · COM · 594918104 · shares: $63,711,925
- Texas Instruments Inc · COM · 882508104 · shares: $57,231,070
- Paychex Inc · COM · 704326107 · shares: $47,685,229
- Chubb Ltd · COM · H1467J104 · shares: $47,628,308
- Accenture PLC · COM · G1151C101 · shares: $47,185,685
- Pfizer Inc · COM · 717081103 · shares: $45,251,201
- Fortinet, Inc · COM · 34959E109 · shares: $44,541,450
- Exxon Mobil Corp · COM · 30233Q108 · shares: $41,495,391
Reported holdings
128 reported entries| Issuer | Class | CUSIP | Type | Shares / principal | Reported value (USD) |
|---|---|---|---|---|---|
| Cisco Systems Inc | COM | 17275R102 | — | 730,663 shares | $78,641,259 |
| Johnson And Johnson | COM | 478160104 | — | 260,759 shares | $69,033,338 |
| Microsoft Corp | COM | 594918104 | — | 124,219 shares | $63,711,925 |
| Texas Instruments Inc | COM | 882508104 | — | 204,331 shares | $57,231,070 |
| Paychex Inc | COM | 704326107 | — | 484,114 shares | $47,685,229 |
| Chubb Ltd | COM | H1467J104 | — | 146,436 shares | $47,628,308 |
| Accenture PLC | COM | G1151C101 | — | 257,325 shares | $47,185,685 |
| Pfizer Inc | COM | 717081103 | — | 1,586,648 shares | $45,251,201 |
| Fortinet, Inc | COM | 34959E109 | — | 249,169 shares | $44,541,450 |
| Exxon Mobil Corp | COM | 30233Q108 | — | 254,964 shares | $41,495,391 |
| Lockheed Martin Corp | COM | 539830109 | — | 80,941 shares | $41,219,204 |
| Keysight Technologies | COM | 49338L103 | — | 101,523 shares | $36,958,433 |
| Medtronic Inc | COM | G5960L103 | — | 423,859 shares | $36,574,793 |
| Automatic Data Proc | COM | 053015103 | — | 136,756 shares | $35,291,253 |
| Merck & Company, Inc | COM | 58933Y105 | — | 238,067 shares | $34,593,516 |
| Aflac Inc | COM | 001055102 | — | 305,797 shares | $34,181,989 |
| Abbott Laboratories | COM | 002824100 | — | 345,349 shares | $34,130,842 |
| Home Depot Inc | COM | 437076102 | — | 115,428 shares | $32,838,112 |
| Conocophillips | COM | 20825C104 | — | 255,371 shares | $31,959,681 |
| Apple Computer | COM | 037833100 | — | 88,286 shares | $29,401,004 |
| Eaton Corp | COM | G29183103 | — | 67,873 shares | $29,165,707 |
| Shell | COM | 780259305 | — | 300,089 shares | $28,523,459 |
| Adobe Systems Inc | COM | 00724F101 | — | 114,918 shares | $27,573,425 |
| Quest Diagnostics, Inc. | COM | 74834L100 | — | 117,200 shares | $27,315,804 |
| W. W. Grainger, Inc. | COM | 384802104 | — | 21,827 shares | $27,191,204 |
| Hershey Co | COM | 427866108 | — | 163,492 shares | $25,767,974 |
| Verizon Communications Com | COM | 92343V104 | — | 557,990 shares | $25,595,001 |
| Pepsico Inc | COM | 713448108 | — | 198,361 shares | $25,136,306 |
| Sanofi-Aventis | COM | 80105N105 | — | 602,300 shares | $24,832,829 |
| 3m Company | COM | 88579Y101 | — | 151,052 shares | $24,795,186 |
| Generac | COM | 368736104 | — | 119,502 shares | $24,730,939 |
| Lab Corp Of Amer | COM | 504922105 | — | 80,041 shares | $24,661,433 |
| Caterpillar Inc Del | COM | 149123101 | — | 30,414 shares | $24,659,367 |
| American Electric Power Co | COM | 025537101 | — | 203,038 shares | $24,088,428 |
| Procter & Gamble Co | COM | 742718109 | — | 164,370 shares | $23,879,674 |
| Tractor Supply Co | COM | 892356106 | — | 728,357 shares | $22,790,291 |
| Eli Lilly & Co | COM | 532457108 | — | 19,272 shares | $22,299,246 |
| American Express | COM | 025816109 | — | 72,065 shares | $21,914,967 |
| Nvidia Corp | COM | 67066G104 | — | 89,633 shares | $20,470,385 |
| Invesco Exchange Traded Fd Tr | COM | 46137V357 | — | 94,872 shares | $19,735,273 |
| JP Morgan Chase & Co | COM | 46625H100 | — | 58,998 shares | $19,518,308 |
| AT&T Corp | COM | 00206R102 | — | 794,010 shares | $19,373,844 |
| Valero Energy Corp | COM | 91913Y100 | — | 49,000 shares | $18,992,890 |
| Darden Restaurants Inc | COM | 237194105 | — | 97,400 shares | $18,822,550 |
| Waters Corp | COM | 941848103 | — | 41,642 shares | $18,297,078 |
| Google Inc Class A | COM | 02079K305 | — | 53,139 shares | $18,284,067 |
| Mastercard | COM | 57636Q104 | — | 31,995 shares | $17,644,283 |
| Applied Material Inc | COM | 038222105 | — | 33,560 shares | $17,161,913 |
| General Dynamics Corp | COM | 369550108 | — | 51,500 shares | $17,089,245 |
| Duke Energy Corp New | COM | 26441C204 | — | 145,137 shares | $16,547,069 |
| Emerson Elec Co | COM | 291011104 | — | 105,400 shares | $16,347,540 |
| Hubbell, Inc | COM | 443510607 | — | 35,199 shares | $15,966,266 |
| Chevron Corp | COM | 166764100 | — | 77,377 shares | $15,801,157 |
| Factset Resh Sys Inc | COM | 303075105 | — | 55,816 shares | $15,067,529 |
| Meta Platforms Inc | COM | 30303M102 | — | 20,497 shares | $14,864,014 |
| Motorola Solutions | COM | 620076307 | — | 32,600 shares | $14,538,622 |
| Mcdonalds Corp Com | COM | 580135101 | — | 61,285 shares | $14,153,158 |
| Waste Management Inc New | COM | 94106L109 | — | 68,626 shares | $13,994,214 |
| Zoetis Inc | COM | 98978V103 | — | 188,809 shares | $13,184,532 |
| Lowe's Companies Inc | COM | 548661107 | — | 71,218 shares | $13,124,765 |
| Intuit Inc | COM | 461202103 | — | 44,481 shares | $12,263,857 |
| Qualys, Inc. | COM | 74758T303 | — | 63,845 shares | $11,951,784 |
| Ross Stores Inc | COM | 778296103 | — | 50,060 shares | $11,684,004 |
| Deere Co | COM | 244199105 | — | 17,300 shares | $11,617,815 |
| United Parcel Service | COM | 911312106 | — | 115,904 shares | $10,830,070 |
| Medpace Holdings, Inc | COM | 58506Q109 | — | 15,957 shares | $9,960,040 |
| Sherwin-Williams Co | COM | 824348106 | — | 30,573 shares | $9,883,334 |
| Zebra Technologies Corproation | COM | 989207105 | — | 25,541 shares | $9,534,711 |
| Frontdoor Inc | COM | 35905A109 | — | 130,082 shares | $9,511,596 |
| Paycom Software Inc | COM | 70432V102 | — | 42,082 shares | $9,159,147 |
| National Research Corporation | COM | 637372202 | — | 430,986 shares | $9,132,593 |
| Liquidity Svcs Inc | COM | 53635B107 | — | 212,377 shares | $9,096,107 |
| Logitech International | COM | H50430232 | — | 77,597 shares | $7,836,521 |
| Donaldson Co Inc | COM | 257651109 | — | 89,360 shares | $7,777,894 |
| Jack Henry & Associates | COM | 426281101 | — | 52,746 shares | $7,555,337 |
| BHP Billiton Ltd | COM | 088606108 | — | 87,939 shares | $7,460,745 |
| S&P Global Inc COM | COM | 78409V104 | — | 18,451 shares | $7,278,366 |
| Clorox Co Del Com | COM | 189054109 | — | 85,500 shares | $6,926,355 |
| Avery Dennison Corp | COM | 053611109 | — | 37,688 shares | $6,432,211 |
| Gildan Activewear Inc | COM | 375916103 | — | 135,755 shares | $5,787,236 |
| Lamar Advertising Co | COM | 512816109 | — | 36,253 shares | $5,224,420 |
| The Toro Company | COM | 891092108 | — | 51,539 shares | $4,969,390 |
| Verisign Inc | COM | 92343E102 | — | 16,622 shares | $4,687,570 |
| AO Smith Corporation | COM | 831865209 | — | 80,989 shares | $4,565,350 |
| Sterling Construction | COM | 859241101 | — | 8,964 shares | $4,408,316 |
| Align Technology Inc | COM | 016255101 | — | 29,968 shares | $4,355,849 |
| MSC Industrial | COM | 553530106 | — | 34,981 shares | $4,327,849 |
| Evertec, Inc | COM | 30040P103 | — | 155,480 shares | $4,190,186 |
| Ubiquiti Inc. | COM | 90353W103 | — | 7,275 shares | $4,128,781 |
| Badger Meter, Inc. | COM | 056525108 | — | 32,467 shares | $4,010,973 |
| Hexcel Corp | COM | 428291108 | — | 42,214 shares | $3,542,599 |
| JBT Marel Corp | COM | 477839104 | — | 32,051 shares | $3,384,265 |
| Bio-Techne Corp | COM | 09073M104 | — | 37,505 shares | $2,717,987 |
| Dolby Laboratories, Inc CL A | COM | 25659T107 | — | 42,726 shares | $2,511,007 |
| Gaztransport & Technigaz | COM | F42674113 | — | 8,377 shares | $2,039,750 |
| Installed Building Products, I | COM | 45780R101 | — | 9,245 shares | $1,773,931 |
| iShares Core S&P MID-CAP ETF | ETF | 464287507 | — | 16,164 shares | $1,163,000 |
| Coca Cola Company | COM | 191216100 | — | 12,667 shares | $1,090,375 |
| MaxCyte Inc Com | COM | 57777K106 | — | 862,758 shares | $966,289 |
| Vanguard S&P 500 ETF | ETF | 922908363 | — | 1,229 shares | $861,357 |